Are you a creative and unconventional thinker, with strong ability to work independently in a fast-paced, big venture environment who is passionate about brand story-telling and willing to challenge the status quo? Otsuka is seeking a savvy Public Relations and External Communications Expert who can deliver positive outcomes on corporate and brand initiatives, strengthen media coverage, think strategically, and present ideas clearly and capably to senior leadership.

Our PR and Media Relations professionals work collaboratively with executives, business stakeholders, alliances, the media and key influencers to increase Otsuka brand awareness, differentiate our company, products, and pipeline in the industry, position our executives as thought leaders and protect our corporate image and reputation.

• Serve as a liaison with our agencies, affiliates and regional sister companies to coordinate, organize, and implement numerous projects and programs.
• Increase brand and product awareness while establishing fundamental partnerships with the media on behalf of Corporate Communications Team.
• Ability to work in a fast-paced and sometimes ambiguous environment, a must.
• Establish solid relationships with journalists.
• Seek high-level placements in print, broadcast and online media.

Responsibilities include but not limited to the following:

• Create and manage a multi-faceted PR and external communications plan that aligns with corporate objectives. Coordinate activities and execute across multiple commercial brands and R&D business through product life-cycles and/or corporate narrative.
• Develop key messages and supporting materials i.e. FAQs, infographics, videos, etc., with the extended Corp Comm team. Create content for press releases, byline articles and keynote presentations. Develop robust plans that integrate digital and social media components and engage audiences across traditional and new media.
• Establish solid relationships with journalists. Seek high-level placements in print, broadcast and online media.
• Produce reputation management plan and messaging to create neutral/positive coverage.
• Monitor, analyze and communicate PR results on a quarterly basis. Demonstrate an increase in public awareness of the organization and/or products.
• Build relationships with thought leaders, advocacy groups and local/national organizations as needed to grow industry awareness as well as work with cross-functional teams including internal marketing teams, executive leadership team, Legal, Compliance, HR, and more.
• Liaise with PR agencies including managing relationships, work efficiency, budget, and project management.
• Maintain a keen understanding of industry trends affecting the pharmaceutical and digital industry and make appropriate recommendations regarding external communications programs.

Required:

• Bachelors degree is required, advance degree preferred. Degree in Public Relations, Journalism, Communications or a related discipline is preferred.
• Minimum 5 years of experience in a Corporate Communications, Agency or Newsroom environment is required.
• Proven work experience and track record for developing and executing strategic, creative public relations programs. Prefer experience in pharmaceutical, mental health and/or tech industry.
• Excellent communication and presentation skills
• Excellent computer and detail-oriented skills
• Excellent project management and budget management skills
• Up to 15% travel required based upon business needs

Preferred:

• Experience working within Pharmaceutical or Healthcare industry
• PR and/or Journalism background
• Strong project management experience
• Solid knowledge of social media including blogs, Facebook, Twitter, LinkedIn, etc.,
• Strong media relations experience with both local and national business and industry media outlets

At Otsuka, we defy limitation, so that others can too.

We have an unwavering belief in doing more. In transcending expectations. In going above and beyondunder any circumstancesfor patients, families, providers, and for each other. Its this deep-rooted dedication that drives us to uncover answers to complex, underserved medical needs, so that patients can push past the limitations of their disease and achieve more than they thought was possible each and every day.
We believe that the bigger the challenge, the bigger the opportunity. We are doing everything in our power to live up to our mission of creating new products for better health worldwide in two important therapeutic categories: neuroscience and nephrology.

Our culture is rooted in our Japanese heritage and almost 100-year history. Otsuka-people live by the core principles of Jissho the achievement, completion, and discovery of truth; and Sozosei pursuing that which only Otsuka is capable of delivering. We approach our business and overcome challenges through perseverance, unconventional thinking and humility.
Learn more about Otsuka Pharmaceutical Company on its global website at http://www.otsuka.co.jp/en . Learn more about Otsuka in the U.S. at www.otsuka-us.com .